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设计管理学会-DMI(Design Management Institute)组织的第18届品牌设计会议(18th International Brand Design Conference)2006年5月17到18日在在加拿大举行,主题是实际工作中的设计领导能力,商业当中的品牌、设计、体验(Design Leadership in Action The Business of Brand • Design • Experience)。非DMI会员费用1040-1300美元。
地点: Marriott Chateau Champlain Montréal, Québec, Canada
在线注册: http://www.dmi.org/dmi/html/conference/branddesign06/BD06_register.htm 英文主要介绍: Capturing real value by brand and design today is dependent upon creating meaningful customer experiences. As the role of brand and design management is moving from standards to customization, and beyond functional to emotional appeal, so too is the need to improve capabilities in understanding, integrating and expanding our leadership roles in customer experience. This year our 18th annual conference brings together industry leaders, practitioners, educators and authors representing key brand customer touch points. The learning outcome; sharing ideas and practical solutions in order to create synergy and relevancy across disciplines, across media, across segments, and across geographies, to improve customer satisfaction. We invite you to join us in Montréal!
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